A category-defining toy brand turning outdoor play into a high-energy, tech-infused experience for the next generation — stocked nationwide at Target, Walmart, Amazon, and Academy Sports.

We dove headfirst into Gel Blaster’s world, reimagining their brand from the ground up. From crafting a bold visual identity to designing innovative, on-shelf-stopping products, we didn’t just play in the toy space — we leveled it up. Our 3D animations brought energy to the brand, while dynamic video production translated that excitement into content that converts. The result? A brand that blasts through the noise.